Cross-Platform Listening
Reviews, social, forums, news, complaint boards and branded search tracked together.
Reputation Monitoring
Always-On Reputation Monitoring and Social Listening
Most reputation crises were visible for days before anyone internally noticed. We watch reviews, mentions, forums, news and branded search continuously, and tell you the moment something needs a decision.
Blind Spots Cost Time
By the time a negative thread reaches your team through a customer, it has usually already been indexed.
- Mentions on Reddit, Quora and niche forums go unseen
- Review alerts land in an inbox nobody owns
- Branded search results are only checked when something feels wrong
- No baseline for what normal sentiment looks like
- No agreed escalation path when something serious appears
Monitoring With an Owner and an Escalation Path
We set up cross-platform listening, define severity tiers with your team, route alerts to the right owner, and report monthly on sentiment, share of voice and emerging themes.
What's included
Service components
Severity Tiering
Agreed definitions for what is noise, what needs a reply and what triggers escalation.
Real-Time Alerting
Alerts routed to the right owner by channel and severity, not a shared inbox.
Sentiment Reporting
Monthly reporting on sentiment trend, volume and recurring themes.
Competitor Benchmarking
Share of voice and sentiment tracked against your key competitors.
Process
How we deliver it
- Step 01
Keyword & Entity Setup
Brand, product, executive and misspelling variants are configured for tracking.
- Step 02
Escalation Design
Severity tiers, owners and response windows are agreed with your team.
- Step 03
Alerting Live
Monitoring goes live with a tuning period to remove noise.
- Step 04
Monthly Review
Sentiment, themes and competitor benchmarks are reviewed each month.
Outcomes
What you get out of it
Hours, Not Weeks
Issues are surfaced while a quiet reply can still resolve them.
Clear Ownership
Every alert type has a named owner and an expected response window.
Trend Visibility
Recurring complaint themes become product and service fixes.
Competitive Context
You see whether a sentiment dip is you or the whole category.
Why D2S
Why teams choose us for this
- Escalation paths agreed with your team, not generic alert dumps
- Forums and complaint boards covered, not just social
- Tuning period included so alerts stay signal, not noise
- Reporting tied to themes you can act on operationally
Industries
Sectors we work with
Retail & ecommerceHealthcare & clinicsFinance & fintechHospitality & restaurantsB2B & SaaSEducation
FAQ
Frequently asked questions
01What platforms are covered?
Google reviews, major social networks, Reddit, Quora, industry forums, news and complaint boards, plus branded search result tracking.
02How fast are alerts sent?
High-severity alerts are sent the same day they're detected; routine mentions are batched into weekly digests.
03Do you respond to mentions too?
Monitoring is the detection layer — response can be added through our brand reputation management or review management services.
04Do we need our own tooling?
No, monitoring runs on our stack and you receive the alerts and reports directly.
05Can you monitor executives as well as the brand?
Yes, executive and product-level entities can be tracked alongside the main brand.
Keep exploring
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See What's Being Said Right Now
Get a snapshot report of current mentions, sentiment and branded search results for your brand.